Core Values Questionnaire — Data Mind

For mid-career data professionals · v3

What actually drives you
in your data career?

Most professionals optimise for salary and title. The ones who thrive long-term know their core values — and use them as a compass. This 5-minute assessment maps yours.

5 minutes 15 questions Results to your inbox
Let's start with what lights you up
No right or wrong answers. Trust your first instinct — it's usually the most honest one.
1When a project goes really well, what made it feel truly meaningful?

2Which part of data work consistently gives you the most energy?
🔍
Discovery
Unearthing hidden patterns
⚙️
Engineering
Architecting robust systems
📊
Storytelling
Making data land with people
🧭
Strategy
Shaping big decisions

3How much does it matter that your work has visible impact beyond the data team?
Not essentialAbsolutely essential
Your instincts reveal your values
Think about how you actually operate day-to-day — not how you think you should.
4You receive a new dataset to analyse. Your very first instinct is to…

5You're most drained when your work environment is…
🔒
Too restrictive
Little room to decide
💥
Careless
Quality is ignored
🌫️
Purposeless
Work feels like noise
📦
Stagnant
Same thing, every day
🧊
Siloed
Teams don't connect

6How strongly do you agree: "I'd rather do it right than do it fast."
Strongly disagreeStrongly agree
Who brings out the best in you?
The colleagues we most admire often reflect the values we hold most deeply ourselves.
7The colleague you'd most want alongside you is someone who…

8When reviewing someone else's analysis, you instinctively check for… (select all that apply)

9In a team, you naturally gravitate toward being the person who…
🤝
Unites the room
Bridges gaps, builds alignment
⚖️
Asks hard questions
Holds standards high
🎯
Raises the bar
Sets the quality benchmark
🚀
Drives momentum
Pushes toward results
Where are you really headed?
Honest reflection on ambition surfaces the values quietly steering your career.
10In three years, the thing you'd most want to be true about your career is…

11Telling a friend about a piece of work, you'd feel most proud describing…
🌍
The outcome
Something genuinely changed
🧠
The complexity
How technically demanding it was
💡
The novelty
We did something entirely new
👥
The team
What we built together

12How important is it that your data work serves an ethical or social purpose?
Not a priorityNon-negotiable
When it comes to the crunch…
Trade-off questions cut through what we say we value and reveal what we actually do.
13A senior stakeholder pushes you to ship analysis faster, but it needs more rigour. You…

14Two job offers, both compelling. Which pulls you?
🎓
Deep craft
Less pay, genuinely hard problems
📈
High stakes
More pay, decisions that matter
🌱
Full ownership
Startup — build from scratch
🏢
Dream team
The best people to grow with

15If this were taken away, you'd seriously reconsider your role. It's…
Where should we send your results?
Your personalised core values report will land in your inbox — clear, actionable, and written for your exact profile.

Your values have
been mapped

Thank you for taking the time to reflect honestly. That's already a rare thing in a world that moves fast.

Your full report — what each value means, how to protect it, and how to use it as a compass for your data career — is on its way to your inbox.